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FAQ

The questions you'd ask if we were already on the call.

How it works, who actually runs your marketing, what we do, what we don't. If your question isn't here, book a 30-min call → and ask it directly.

Pricing

A one-time setup fee, then a flat monthly retainer. We share exact numbers on the call so we can match the plan to where your business actually is — not where a pricing page assumes it is.

What's included is fixed: full marketing system, your marketing lead, content built and posted across your channels every week, performance reviewed, no ad spend, no hidden tiers, no upsells.

Month-to-month after setup. Cancel any time — your last billed month finishes out, no pro-rated refunds, no exit fee.

The setup is non-refundable once we start — because we build your foundation in week one and it's yours to keep.

You can pause for up to 60 days once every 12 months at no cost. Useful for launches, family stuff, or just a breath. Tell your marketing lead, we hold your spot.

The pause kicks in at the start of your next billing cycle, so you finish out the month you've already paid for. We don't pro-rate refunds for the current month.

Yes — we split the setup across two payments. Details on the call.

How it works

A real person — your marketing lead. They're matched to your business in week one and stay with you. You'll know their name, message them directly, and see them in your weekly check-in.

Behind them sits an AI engine that does the heavy lifting — drafting, scheduling, performance tracking, repurposing. Your marketing lead reviews, edits, adds the human judgment, and ships. You get the speed of AI with a real person accountable for the work.

Jules is in Brisbane. Your marketing lead works your business hours — wherever you are. We hire experienced marketing professionals, train them on the STY system, and pay them properly. You're getting a senior, not a junior.

Very little.

You get an internal client portal with your marketing lead — message them any time, share ideas, drop voice notes, react to drafts. When you want a proper conversation, book a slot directly in their cal.com.

From you, all we really need is: approve or tweak the content your marketing lead drafts, and show up as yourself when something needs your voice. We handle the rest.

No content calendars to manage. No tools to learn. No "let me circle back."

Default: LinkedIn, Instagram (feed + reels), Facebook, TikTok, plus your email list. We can add or drop channels based on where your audience actually is. We don't post for the sake of posting.

We don't build apps. We're the marketing engine, not a dev shop.

The clearest example is what Jules does for Seize the YES itself — the homepage, the podcast, the blog. That's the system, run on us.

For client work, we share examples on the call. Most of our clients prefer we don't put their content on a public portfolio.

Is it for me?

No. That's the point. We don't need you to be a creator. We need you to be the expert in your business. We handle turning what you know into content that sounds like you.

Most agencies sell you a strategy deck and then disappear. We don't do strategy decks. We do the work — every week, in your accounts, with a real person you can message.

Most agencies also charge a lot and you never know who's actually doing the work. With us, you know exactly who and exactly what.

No. AI drafts, your marketing lead edits, you approve. The judgment, the voice, the strategic calls — all human. The speed, the scheduling, the data — AI. We use it the way a senior marketer should: as a tool, not a replacement.

If you ever post something we built and it doesn't sound like you — tell your marketing lead. We rewrite it, no charge. The voice match is the work.

Jules started Seize the YES at 61. We built this for founders 40+ who've already done the hard part of building a business and don't have time to learn TikTok from scratch. So yes.

Pre-revenue founders. You need to know what works before we can scale it.

Anyone who wants to micromanage every post. We work best when you trust your marketing lead.

Anyone looking for the cheapest option. We're not.

Getting started

A real conversation. No pitch deck. Jules will ask about your business, your current marketing, what's working, what isn't. If we're a fit, we'll talk through how it would work for you specifically. If we're not, we'll tell you and recommend someone who is.

Setup begins the week you sign. First content typically goes live in week 2, with the full system running by week 3. (Assuming we get your voice samples and brand inputs in week one. If onboarding stretches, content stretches with it.)

We typically take no more than 4 new clients per marketing lead per month so they're not stretched thin. If your preferred lead is full, we'll tell you on the call and give you a date.

Tell us. We re-match you, no questions, no charge. It's a real option.

We don't pretend the first month will be the best month. The first 30 days is calibration — your marketing lead is learning your voice, your audience is learning your rhythm. By month two we have data. By month three we're optimising. If you're not seeing traction by month three, we sit down and rebuild — same retainer, no upcharge. If we still can't move it, we'll tell you honestly and recommend a different fit.

No. No one can honestly guarantee marketing results — and anyone selling a guarantee is usually running paid ads on your dime. What we guarantee is the work: posts shipped weekly, your marketing lead present, your channels active. The results compound over time — usually 60-90 days in.

Yes. Every post, every caption, every email we've written for you is yours. We export the lot within 7 days of your last billing period — a clean bundle of your content, your audience, and your activity. No Klaviyo lock-in, no Mailchimp lock-in, no "you have to stay with us to keep access." It's your business.

We'll keep building. Your marketing lead will check in. If you go dark for two weeks without explanation, we'll pause new work and ask what's going on — sometimes life happens and we need to know. We don't ghost you, and we ask you not to ghost us.

Yes — but only as much as you want to be. Some clients record one voice memo a week and that's it. Others do weekly Loom walk-and-talks we turn into a month of content. Your face is the asset. Your voice is the brand. How visible you are inside that is your call.

The not-so-FAQ

Because every solo founder we've worked with has spent years saying yes to the wrong things — yes to the content treadmill, yes to the tool stack, yes to the agency that ghosted them. We help you seize the yes that actually matters: the work only you can do.

Because that's who Jules is. Because the marketing industry has spent a decade selling 25-year-old hustle culture to women who've already built more than most. And because the women we work with are the most underserved, most capable, most ready-to-scale clients in the market. We chose a lane.

We work with men too, occasionally. But we built this for her.

Still have a question?

Book a call and ask it. 30 minutes, no pitch deck, just a real conversation.

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